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Websites & Optimization

How to Build an Email List

How to build an email list and boost your online sales

For a successful email marketing campaign, you first need to create a decent-sized email list. Building an email list is a cost-efficient and effective online marketing tool for your business. If you are not growing an email list for your website, you are missing out on a profitable means to generate leads, target repeat customers, …

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How to change your Domain name without losing SEO

How to Change your Domain name without losing your SEO

Your domain name is a crucial element in establishing your online presence and cultivating your brand image. There are many reasons why you would want to change your domain name, such as rebranding your business, giving your website a fresh look, or even switching to something memorable that is relevant to your brand. Will changing …

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Link building

Link building tactics for your E-commerce Website

Once you have set up your online store, you need to employ SEO strategies to maximize your exposure on search engines. Although you need to use various SEO techniques interchangeably to be successful in achieving your online goals, backlinks are the most crucial search-ranking factor. Understanding how link building works can go a long way …

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E-commerce metrics you should track to boost sales

E-commerce Metrics you should track to boost sales

It takes both time and effort to build a successful online business. From optimizing your site for search engines, cultivating a strong social media presence to launching email marketing campaigns, there are multiple steps you need to follow to start your e-commerce store on the right foot. While all these strategies are crucial for bringing …

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social proof

Why your Website needs Social Proof

When it comes to making online purchase decisions, consumers consider several factors, which include advertising, sponsorships, brand preferences, and word-of-mouth recommendations. However, few are more powerful than social proof. Social proof such as customer testimonials, social media likes, online rating systems, credential badges, and awards are a powerful tool that can convert web visitors into …

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