If you are in a customer-centric business that directly handles customers, you will likely encounter upset clients. It can be unpleasant and stressful working with angry customers, but that’s when good customer service skills are crucial. How you react under pressure impacts the future of your relationships with customers. From our 13-years of offering customer …
When setting up an online store, you need to keep track of various things to make your e-commerce business a success. From your business plan, marketing tactics, and online tools to cement your online presence, it’s easy to make mistakes that could cost you your online business. Ensure you start your new e-commerce business on …
A website is the focal point of all your marketing efforts for your business. While building a website is the first step to growing your online presence, the next step is to market your website to get your brand name out there and improve brand awareness. For you to effectively sell your products and services …
Are you on a tight budget? Here are tips to market your website Read More »
Whether it’s for promoting a small business or sharing a passion project, having a blog is a great way to build your brand online and be a credible authority of information in your area of expertise. However, running a successful blog takes effort, and when done right, you can also generate some extra income on …
Ways to Monetize your Blog and Make Money Online Read More »
The online market has taken the world by the storm, with a dramatic shift seen in the move from physical stores to the web in recent years. Technological advancements and the convenience of online stores have attracted the lion market share of buyers, fuelling an upward trajectory in the growth of online businesses, away from …
E-commerce: Security threats you should keep your eyes on Read More »
Even in the wake of digitization and the explosion of new technology, such as social media, emails continue to be the centrepiece of digital communications in businesses. Notably, with most people checking their emails first thing in the morning, it’s easy to see why emails are the cornerstone in delivering effective personal and business communication. …
The key to a successful online business is user engagement. It lets you know if your website is well-poised to drive conversions and increase sales. When potential customers are satisfied and have a positive experience with your website, it automatically improves the quality of engagement. User engagement measures the reaction of users to your website …
With everything going digital, most businesses have now more than ever realized the importance of building and nurturing online communities. Online communities form the bulk of the customers who engage with your brand online. Whether it’s through your website, social media pages or emails, engaging with your online community is crucial to the success of …
Most businesses have embraced promotional emails as a way to connect with their customers. Since most people are perpetually attached to their electronic devices, the frequency of checking emails has increased exponentially. Research shows that people are five times more likely to check their emails than social media pages. Hence, email marketing continues to rank …
We would love to send our love to all our clients and wish them good health and breakthroughs in their businesses. It has been a tough period for many, and things are yet to slow down. That said, it’s time to go back to the drawing board and re-imagine how we do business. This dire-situation calls for innovative ways of handling business during and after Covid19 pandemic. We have to look forward to business continuity instead of going down in defeat. So, what’s next for your business? What areas do you need to review?
